Interacting Ecosystems
All data and information on the world wide web interact in a complex network exerting a critical effect on the economic and social ecosphere.
While the concept of linking and connected websites is widely understood, the missing ingredient for practical application is typically the luck of solid, comprehensive and authoritative information compiled in a systematic process. An effective architecture for data and an understanding of the quality and source of information is needed. Once this architecture is in place you can apply the latest distribution techniques and linking strategies to deliver this authoritative content to the people making the travel decisions.
Combining the wealth of information from our repository database and our expertise in the development of online solutions, this program will provide customized and connected platforms to help the global travel and tourism industry better interact and communicate. It will make available a large amount of destination information through a series of connected databases and websites where the information resides in a structured form.
A network composed of interdependent websites, each for a specific user group or geographical target market; consumer, travel agent, business-to-business, travel trade and media, will deliver immediate benefits to the participating travel professionals, namely;
- Enhance Internet presence through visibility and links
- Quickly deliver news, product information and services to international markets via a business-to-business website
- Secure new business leads
- Increase market reach through new marketing initiatives
- Access research in market trends for product development
- Network with other businesses to create partnerships and new opportunities
Our destination websites at Best Destination and our country specific pages at Travelindex are the cornerstones for the development of this interacting and authoritative ecosystem of websites.